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How to thrive in the growing broadband market


  • Flexibility is needed to thrive in today’s broadband market, with growing demand at the network edge driven by remote work, new applications, streaming video, and everything moving to the cloud.
  • Network operators are deploying fiber to meet today’s demand while also creating a path to the future, recognizing that fiber has at least a 30-year life and the access network is a long-term business and strategic asset.
  • The key challenge is how to unlock the value of this asset, scale where and when needed, and accelerate corporate sustainability goals.
  • It is a defining moment in the industry—where a once-in-a-generation public and private investment in broadband will redefine how internet access is delivered and consumed for both personal and business applications.
  • This is an opportunity to rethink how innovation can be used to address new opportunities in the broadband sector.
  • Ubiquitous, affordable, and reliable broadband will ignite a new wave of cloud-based applications for existing consumers and directly address digital inclusion for underserved communities, enabling broader socioeconomic growth by shrinking the digital divide.

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